Friday, November 09, 2007

Something I'm Going to Get On Right Away

This week, the Fox network explained why episodes of the new season of 24 will be held until the writer's strike is over:

"This was a show that three years ago was showing some signs of wear from a ratings point of view, until we came up with a strategy to event-ize the show," Fox scheduling chief Preston Beckman says of the series' shift to mid-season back in 2005. "It would be a disservice to the show and to the audience to run eight episodes and just go, 'Okay, let's stop the clock.'"

Thank you, Mr. Beckman. Due solely to your creative vocabulary, I now have a new purpose: to event-ize my life. I'm working on a strategy as we speak, and updates will be posted here on a regular basis. Anyone with ideas, feel free to share them.

1 comment:

Anonymous said...

Can't wait. Jeff, only you can do this justice.